Food Revolution FAQs


Jamie and the team would love to be able to talk to all of you individually but due to the volume of inquiries we receive it makes it impossible for us to answer you all personally so we have created this FAQs section to help you find the information you need. Please click on the relevant topic below to see our answers to the most commonly asked questions.

You can also post your questions on to the Food Revolution Community Facebook page where our community leaders and the Food Revolution Team regularly post and respond to questions!

1. The Food Revolution and Jamie's Petition

What is the Food Revolution?

Jamie's Food Revolution started in the U.S. following Jamie wining the prestigious TED Prize for his wish to create a strong sustainable movement to educate every child about food, inspire families to cook again and empower people everywhere to fight obesity.

Season's one and two of ABC's 'Jamie Oliver's Food Revolution' followed Jamie's work in Huntington, West Virginia and Los Angeles, California.

The Food Revolution has since become a global initiative with over 804,000 people worldwide signing Jamie's petition to support better food and school and help keep cooking skills alive.

Food Revolution Day, our global day of action, provides a unifying platform for Jamie's global foundations in the U.K., U.S. and Australia and an opportunity for people all across the world to get involved and work together to stand up for good food and better food education, regardless of their location. The global Food Revolution Ambassador program, which was launched following Food Revolution Day 2012 also provides a platform for the global Food Revolution initiative with voluntary ambassadors in over 95 countries worldwide.

2. Jamie's Global Foundations

What are the different foundations?

In the U.S. the Jamie Oliver Food Foundation (USA) is a California based non-profit public-benefit corporation, 501(c)(3) (Tax I.D. 90-0825165). The US foundation works to bring food education to schools and youth groups, businesses and communities through raising awareness in the media to galvanize policy changes at a local and national level, hands-on training to instill food skills and knowledge and meaningful partnerships to enable us to scale nationally and ensure an impactful reach.

In the U.K. the Jamie Oliver Food Foundation (UK), formerly known as the Better Food Foundation, is a registered charity in England and Wales (number 1094536). At the heart of the foundation is a core belief that food skills are one of the most valuable life skills you can ever learn and pass on. Our aim is to campaign for greater awareness of the need for food skills and to develop tools and partnerships that will bring them to life whether at home, school, in the workplace or community.

Our partners in Australia The Good Foundation run Ministry of Food Australia with community cooking centres in Ipswich, Queensland and Geelong, Victoria plus 2 mobile teaching kitchens, travelling around Queensland and Victoria respectively. Ministry of Food Australia aims to educate, empower and inspire people to love and enjoy good food, learning how to cook, understanding where it comes from and recognising the power it can have on health, happiness and finances.

3. Other Countries

  • Can Jamie come and start a Food Revolution in my country?
  • We recognize that the problems being tackled by the Food Revolution are not unique to America, which is why the Food Revolution has become a global initiative. We rely on our team of voluntary Ambassadors in over 85 countries to help us with the global Food Revolution. Our Ambassadors play a leadership role in uniting families, businesses, schools, and communities together to ensure that their voices are heard. You can apply to become an Ambassador today or you can check to see if there are currently Ambassadors in your community.

  • What is Food Revolution Day?
  • Food Revolution Day is a global day of action for people to make a stand for good food and essential cooking skills. It.s a chance for people to come together in their homes, schools, workplaces and communities to cook and share their kitchen skills, food knowledge and resources. Food Revolution Day aims to raise awareness about the importance of good food and better food education for everyone. On Food Revolution Day 2014 there were 9100+ activities in 121 countries around the world. Find out more about Food Revolution Day and how to get involved here.

  • Who can participate?
  • Any individual, school, business, or organization can take part in Food Revolution Day. Many activities are planned by voluntary Food Revolution ambassadors. You can get in touch with your local ambassador to learn more about what is going on in your area, or you can apply to become one. Find out more information on Food Revolution Day here.

    4. School Food

  • How can I change the food at my school?
  • Take a look at our toolkits and support tools. These will help you to find out the facts about school food and will give you a step-by-step guide to starting a successful campaign, along with additional resources and links to partner toolkits. While these are specific to the U.S. there are ideas and initiatives within them which can be applied in other countries too.

    Visit the news section of our site for stories of change, and check out our highlighted School Food Professionals, who are passionate about swapping processed food for freshly cooked meals. Stories of our School Food Heroes, everyday people engaged in inspirational projects to bring about a Food Revolution in their communities, can also be found here. They are a great source of ideas and inspiration.

  • I've done everything you've suggested; what can I do now?
  • If you still have unanswered questions, post them onto the Facebook Food Revolution Community page. There are loads of great stories and ideas. Alternatively, you can tweet your question to us at @FoodRev (make sure to include #FoodRevolution). Search our ambassador teams page to find out who your nearest ambassador is, they might be able to help you in your mission.

  • I'm a teacher and I want to change the food at our school; what can I do?
  • We have a special 'Teachers' Toolkit' on our website; this toolkit is based on suggestions from OpenIDEO, a brainstorming website, and will provide a number of ideas that will help you to bring about change in your school. If you have read this and still have queries, please post your question onto the Facebook Food Revolution Community page where like-minded people will be able to share their ideas and advice with you.

  • I'm a school cook and I want to change the food at our school; what can I do?
  • If you are a school cook seeking advice on how to change the food in your school, then visit Chef Ann Cooper's "THE LUNCH BOX". Here you will find scaled recipes that are nutritionally checked and meet federal standards, plus lots of other tools and advice that will help you to start to plan and change the menus in your school.

  • Can Jamie come to my school?
  • Unfortunately Jamie is not able to visit every school; however you can still get a Food Revolution started! See the answers above for good ways in which you can get things going and visit our school food page to get the facts, find support and start a campaign to help make changes where needed!

  • What is Pink Slime?
  • 'Pink Slime', otherwise known as lean finely textured beef (LFTB) or boneless lean beef trimmings (BLBT) is a processed beef product added to ground beef and beef-based processed meats. The production process of 'pink slime' uses heat in centrifuges to separate the fat from the meat in beef trimmings and the resulting product is exposed to ammonia in order to kill any bacteria and make the product safe for human consumption.

    Find out all about 'Pink Slime' and what has happened since Jamie highlighted the use of this product in Season 2 of the Food Revolution at the below links:

    Pink Slime - The Story So Far

    Pink Slime: What.s Next For School Lunches?

    5. Community

    How can I get involved in the Food Revolution in my Community?

    Check out the voluntary Food Revolution Ambassador Program. Food Revolution Ambassadors work to unite schools, businesses, individuals, and organizations in their area, interacting year round and reporting back to the Food Revolution Team about what is going on in their local community. You can find out more about the program here, search for your nearest ambassador here, and apply to become one here. If you are specifically interested in school food then see section 2.

    6. Get Cooking

    How can I get cooking?

  • Cooking at school
  • If you are a school cook looking for advice on how to improve the food that you serve, then please read the advice given in section 1 of the FAQs.

  • Cooking at home
  • If you are struggling to find simple real food recipes to cook at home, take a look at our Food Revolution recipes. They are all written to help you build up your base of home-cooking skills and meet the dietary guidelines for Americans, so they're both delicious and healthy. These recipes provide a great starting place for parents who want to improve the food they cook for their family with American classics which have been tweaked to reduce the salt, fat and total calories, without sacrificing flavor.

    7. My Story

  • How can I share my story?
  • We love hearing all of your personal stories ideas and are constantly amazed and inspired by your fantastic efforts. Please share them with us by posting them on the Facebook Food Revolution Community page, tweeting them to @FoodRev or email them to us here.

    If you know of someone who is doing great work spreading the message of the Food Revolution, you can nominate them as a hero!

  • How can I tell you about a product I think would benefit the campaign?
  • You can easily tell us by letting the Facebook Facebook Food Revolution Community page know or tweet us at @FoodRev. We do receive thousands of suggestions on a daily basis so we can't reply to every single suggestion that we get. If we feel that a product will help us, then we will be in touch. We are always extremely grateful for any help.

  • I have an idea for a different campaign like the Food Revolution; can I make a suggestion?
  • We are fully committed to the Food Revolution, which is a pretty full-time job, so we don't have time to begin any new campaigns at the moment. If you have a great idea, why not start your own campaign? We would love to hear about your progress on the Facebook Food Revolution Community page or on Twitter @FoodRev

    8. Donations and Fundraising

    How can I donate to the Food Revolution campaign?

    If you have been inspired by the Food Revolution and would like to sponsor the work that the team is doing in the USA through the Jamie Oliver Food Foundation (USA) to help to improve food education and keeping cooking skills alive in homes, schools, workplaces and communities, please email to connect with the team and find out the different ways that you can donate.

    9. Press

    Where should I send my press inquiry?

    Click here to contact the team, but please note that they can only respond to inquiries about press-related issues. i.e. TV, radio, newspaper or magazine articles and interviews.

    10. The 'Big Rig' Mobile Teaching Kitchen

    A flagship for the Jamie Oliver Food Foundation, the 'Big Rig' mobile teaching kitchen, funded by Mike and Sukey Novogratz and created by the Rockwell Group (with help and input from other amazing truck revolutionaries), was launched at TED in the March of 2011. Following a partnership with the California Endowment, the 'Big Rig' has travelled around California teaching adults, schools, after-school clubs and even hospital patients about real food and nutrition, and how to cook quick, affordable family meals made with fresh whole ingredients. Find out more about the 'Big Rig' and it's tour schedule here.

    11. Contacting the team

    How can I contact the team?

    If you have questions about the Jamie Oliver Food Foundation in the US or the global Food Revolution, the best way to reach the team is via social media, tweeting to @foodrev or posting on the Food Revolution Community facebook wall. Alternatively you can email the team directly here.

    Jamie Oliver's Food Revolution has no affiliation with California-based Revolution Foods.

    If you can't find the answer to your question in our FAQs, you can contact us